Fifteen of the world’s leading transport and technology companies signed the Shared Mobility Principles for Livable Cities, pledging to prioritize people over vehicles, lower emissions, promote equity and encourage data sharing, among other goals that relate directly to and even depend on Intelligent Transportation Systems (ITS).

The companies include: BlaBlaCar, Citymapper, Didi, Keolis, LimeBike, Lyft, Mobike, Motivate, Ofo, Ola, Scoot Networks, Transit, Uber, Via and Zipcar.

The 15 companies that signed the principles together account for 77 million passenger trips per day and inform the travel decisions of 10 million people each day.

"We share common goals, like a commitment to zero-emission vehicles and efficient use of urban roads"

The principles were developed by Robin Chase, Zipcar co-Founder, and a consortium of leading city and transport organizations including: the C40 Cities Climate Leadership Group, ICLEI – Local Governments for Sustainability, Institute for Transportation and Development Policy, Natural Resources Defense Council, Partnership on Sustainable Low Carbon Transport (SLoCaT), Transportation for America (T4America), Rocky Mountain Institute, Shared-Use Mobility Center, and WRI Ross Center for Sustainable Cities.

"For most cities, urban planners, legislators and residents, there is a cacophony of advice," said Robin Chase. "Our goal is to align cities, the private sector and civil society around a shared vision to ensure we harness the good and avoid the bad of new business models and technologies. These companies represent some of the biggest players and we are thrilled to see we share common goals, like a commitment to zero-emission vehicles and efficient use of urban roads."

See the 10 principles below: